A better way to manage WooCommerce™ stores

Incredibly fast, distraction-free interface, intuitive options, better functionality.
Managing WooCommerce® stores easy as it should be. Free to start and open source. Designed by store owners for store owners.

Works out of the box with your favourite plugins

A better way to WooCommerce™

What can you expect from the future of managing WooCommerce™ stores? A lot of the things you love and (hopefully) none of what drives you crazy…

Focused, Distraction-Free Experience​

WOWDashboard is a full-screen experience exclusively designed to let you manage all aspects of your store including a Home that highlights things that matter to you: unfulfilled orders, pending tasks and low stock items as well as your main KPIs. Want to go back to WordPress and edit blog posts? A button-click away.

Introducing the wowbar

Designed for the power users out there and those without time to spend, the wowbar allows you to quickly jump to an order or client, search across your store’s clients, orders and products and perform the most common actions you might need. On any page. At any time. Just hitting CMD+K or CTR+K anywhere you are.

An experience designed to delight you

We spent hours speaking with store owners and working with them to iron out an experience that adapts to your needs and one that makes your every-day tasks (from updating stock, to fulfilling orders and more) faster, joyful and playful. 

Essential Pages, reinvented

Product page, order page, listing pages, some key settings — everything was re-designed from the ground up to provide you the information you really need in a way that’s easy to access and digest as well as act on. 

... but not only pages, also the functionality.

We know you need to edit products with variations. And we allow you to do that like in the old WooCommerce™ admin — just better and faster.

And that’s just one of the dozens of everyday functionality we made faster and simpler for store owners out there. 

No need to install your 345th plugin.

Some things you can't re-invent. You need to create.

A brand new client experience with the ability to filter clients and export lists based on KPIs and a client profile built from the ground up to present you a bird’s eye view (and smart insights) about your store’s customers. 

It feels faster

We all know WordPress, and WooCommerce in particular, can get slow at times. We re-engineered a way around it and the experience of editing products, shipping orders and more now feels snappy — as it should be. All without reloads.

With you on the go...

WOW Dashboard works across mobile and desktop. Wherever you are you can manage your store. Not much more to say to be honest… that’s it

Ready to be extended

So we can keep your store admin panel nice, clean and crispy we approve extensions that can manipulate how it looks — but anyone can create new functionality and new blocks to display on the store’s WOWDashboard panel.

Our Key Principles

Committed to WordPress™ and open-source.
Vigilant of the user experience.

Design Driven

We believe in a delightful, smart and simple user experience for store owners. This is why our dashboard isn't designed by engineers. It's designed by designers — based on hundreds of hours of store owner insights. All of our decisions add up to a better experience.

OPEN SOURCE...

WOWDashboard is, just like WordPress™, open-source and we commit on keeping it that way. Anyone can use, re-use and explore how we make WOWDashboard. We try and give back to the community.

...CLOSED EXPERIENCE

Being open source means anyone can create add-ons that extend WOW Dashboard's functionality and install it on their own. However, to be distributed to all users these add-ons must go through approval to make sure they enhance the experience, not ruin it.

Extremely Opinionated

Just like with the way we approve extensions to distribute them, you can expect WOW Dashboard to be extremely opinionated on the better way to provide a good store manager experience.
It will be great for some, other's won't like it. We believe creating great experiences comes with these trade-offs.

FREE, BUT PAID

The base version of WOW Dashboard is free — everyone should be able to experience the future of WooCommerce™ store admin. Support and additional functionality does come at an additional cost — essential in building a business that can continue to support and expand our offering to store owners.

Backed by New TecH

Not all stores will support WOW Dashboard. We strive to be the best possible experience for a majority of users, not a crap experience for everyone. This means some stores running on older version of PHP or certain hosting might not support it. We'll clarify requirements at launch so you know if you can use it.

Fast and Smooth

We make trade-offs in terms of functionality to ensure WOWDashboard is as fast (or feels as fast) as it can be.

Leveraging your data

We leverage the throve of data that stores have to provide you a better experience, more insights and functionality.

IDEAL FOR PARTNERS

Our white-label version allows agencies and hosting providers to offer a customised experience that wows people.

Coming Soon

We’ve been hard at work building WOWDashboard to be the future of WooComerce™ store management. We’ll start the roll out of a limited beta version soon. In the meantime you can follow us for more updates and the latest with development.

10
User Interviews
20 +
HOURS OF DESIGN

Those who saw it,
love it.

"I am completely blown away. WOW Dashboard is like I'm using Shopify... without the absurd fees"
John Mickael
Larana Founder
"I was like... did you change the hosting provider too? Because that's a lot damn faster than before"
Larissa May
Fauger Founder

Frequently Asked Questions

Some common questions about WOWdashboard and what we’re working on over here.

WOWdashboard is being designed to provide the best possible experience for store owners and managers. This means that sometimes we’ll decide to prioritise functionality (faster speed, certain key functions) over a more widespread availability. If you are running on a modern host provider you should have no problem supporting WOWDashboard. However, if you are running on an old WooCommerce™ version or a more limited webhosting you won’t be able to benefit from WOWDashboard. We’ll provide a list of specifications as well as supported hosts soon.  

We integrated with a variety of third party popular WooCommerce™ and WordPress™ plugins out of the box, including ACF, WPML and more. More of these integrations will be available soon. Our ultimate goal is to make as many third party plugins compatible with WOWDashboard as possible without deteriorating the experience for users. If you are enrolled in our Beta and interested in developing a custom integration to expand the blocks visible on any page of the admin panel or add certain functionality we’ll gladly support you in doing so. Our goal is to have an add-on marketplace down the line where approved extensions (that match our UI/UX requirements) are able to be accessed and installed by any WOWDashboard user. 

The basic functionality is free. Expedited support is paid at a low-tier price and additional add-ons that extend the core functionality of WordPress™ / WooCommerce™ are available from us and third parties at an additional cost. Users in the beta version get to experience it for free and get all-access to every functionality for 6 months after we roll out of beta. 

WOWDashboard is open source and all of our source will be available on Github. Certain add-ons are not published on Github but any code developed by and for WOWDashboard is open source by definition. 

We will have an extended beta period during which we’ll slowly and gradually invite store owners and partners to experience the product as we develop it. People already enrolled can chime in on design and UX decisions and everyone will be able to experience the product as we roll it out and provide feedback. We expect our Beta phase to be longer as we carefully expand access and roll out. Users on our beta get the full functionality of WOWDashboard including support for free. Access beyond 6 months after the beta period ends is chargeable per the terms set at the time. 

We’d love input to make the experience for store owners even better. [email protected] is the way to send those. 

Please reach out to [email protected] to explore partnership opportunities. We’re looking to partner with other WordPress™ ecosystem players as well as hosting providers to make WOWDashboard widely available and useful. We’ll make a careful selection of partners to ensure these partnerships help move the product and overall objectives forward. 

Join early and help us build the future for WooCommerce™ store admins

Be part of an exclusive group of users and partners helping us shape the future of the WooCommerce™ store admin experience by providing feedback, trying our earliest releases and seeing how much less painful managing a store should be.